Don’t let your Facebook page go stagnant

So you’ve created a Facebook page for your business.

How do you get people to like your page and become fans? How do you engage your fans?

Before you start using techniques to increase your fan base, ask yourself these questions …

  • Is my Facebook page branded properly?
  • Do I have the time and dedication to regularly post information and respond to comments?
  • Do I know what content my fans find useful, funny or interesting?

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Developing the icemedia mobile site

icemedia mobile site on multiple devicesWith the launch of the Windows Phone 7 and a wider variety of Android devices in Australia, we decided it was time to upgrade our mobile website and give greater consideration to these emerging mobile platforms. Our brief for the project was simple: create an engaging mobile site that showcases our best work, meets the needs of our mobile audience, and uses the best technology available to us. This case study will focus on our process, the technology we use and highlight some of the issues we overcame along the way.

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Direct marketing

The world of direct marketing is changing fast. It’s now possible to target customers one-to-one more effectively than ever before.

icemedia can help establish and manage your marketing database.

We then handle all direct communications, from ‘snail mail’ (yes, it still has its place in today’s digital world) to outbound and inbound digital communications.

Our unique perspective lets you add an innovative and creative edge to your direct marketing strategies. The combination of traditional direct marketing thinking and a thorough understanding of digital technology is the perfect formula for innovation and success.

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PWC Cool Night Classics

Just as Brisbane came out of a long cold winter, spring rolled in with another PWC Cool Night Classic. The event now in its 16th year raises money much needed money for The Pyjama Foundation and Street Swags organisations.

This year the 5.2km run attracted over 2000 participants, with the icemedia team adding 13.

Cool night classics

The race average was 30 minutes and 28 seconds, while our team average was 27 minutes and 69 seconds.